China Travel Agency Industry Development Annual Report 2012

Contents

Chapter 1 Development History of China Travel Agency Industry
I. Historical Progress and Institutional Changes of Travel Agency Industry
II. Market Demands Evolution of Travel Agency Industry
III. Structure Transformation and Industry Innovation of Travel Agency Industry
IV. Development Objective and Value Orientation of Travel Agency Industry

Chapter 2  The Status of China Travel Agency Industry
I. Development Scope of Nationwide Travel Agency Industry in 2011
II. Business Performance of Nationwide Travel Agency Industry in 2011
III. Subentry Business of Travel Agency Industry in 2011
IV. General Structure of Nationwide Travel Agency Industry in 2011

Chapter 3 Boom Analysis of China Travel Agency Industry
I. Travel Agency Industry Prosperity Analysis Background
II. Travel Agency Industry General Prosperity Analysis
III Travel Agency Industry Prosperity Indexes Analysis
IV. Analysis of Prosperity Indexes Differences among Industries
V. Analysis of Prosperity Indexes Differences among Regions

Chapter 4 Market Analysis of China Travel Agency Industry
I. Inbound Tourism Market
II. Domestic Tourism Market
III. Outbound Tourism Market
IV.Tourist generationg markets distribution:perspective of travel services
V. Typical Cities Analysis

Chapter 5 Consumer Behavior Analysis of Travel Agency Group
I. Consumer Characteristic Analysis of Travel Agency Group
II. Consumer Behavior Analysis of Travel Agency Group

Chapter 6 Tourists' Evaluation of Travel Agency Service Quality
I. Satisfaction Research Analysis of Travel Agency Service
II. Travel Agency Search Engine Comment Analysis

Chapter 7 Liability Insurance of Travel Agency Service Quality
I. Current Situation of Blanket Insurance Model of Liability Insurance of Travel Agency
II. Overall Satisfaction Analysis of Blanket Insurance Model
III. Satisfaction Contrast Analysis of Blanket Insurance Model from different Provinces, Cities and Districts
IV. Summary of Blanket Insurance Model Research and Recommendations
Table 7-1 Insurance Brokerage Service Satisfaction Research Questionnaire
Table 7-2 Insurance Claims Service Satisfaction Research Questionnaire

Chapter 8 Administration Supervision of Team Management Service System
I. Applicable Value of Team Management Service System
II. Contrast Analysis of Existing Team Management Service System

Chapter 9 Development Trend and Countermeasure of The Travel Agency Industry
I. External Environment of Travel Agency Industry Development
II. Development Trend of Travel Agency Industry
III. Recommendations on Travel Agency Industry Development
Attachment 1 Sort Criteria and Evaluation of National Travel Agency in 2011
Attachment 2 Group Travel Outbound Tourism Under the Framework of ADs

Editorial Staff